January 2010
2 posts
Jan 31st
An AdMan's Manifesto
Friends, we’ve arrived at the precipice of the slippery slope of advertising. Lend me a hand. Great advertising is not about gimmicks. That’s marketing’s job. (Marketing is not advertising.) My friend Gossage said something about that. He said Advertising is America’s one and only *original* art form. Why? Because real advertising, like art, is the projection of an...
Jan 15th
4 notes